As part of its commitment to advancing strategic communications across Africa, Africa O’clock, in partnership with Africa Global PR Week, co-hosted the international webinar “Don’t Just Translate, Localize: Winning Hearts and Minds in Francophone Africa.” Moderated by Lusine Sargsyan, Founder of Africa O’clock, the discussion featured Daniel Kodjo (Editor-in-Chief, 7Info), Mohamed Lamine Sibi (Teknoush), Ivorian content creator, Bennet Otoo (PR Manager Africa, Yango Group), and Chara Tsitoura (Director of Communications & Branding, Afrilanthropy). The webinar explored localization in Francophone Africa, French-speaking African communications, PR campaigns in Africa, cross-cultural communication, media relations, corporate communications, brand localization, public relations in Francophone Africa, African marketing strategies, content localization, and communications for international brands expanding into West and Central Africa.
Africa O’clock x Africa PR Week co-organized an international webinar