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What Do PR Agencies Do: A Practical Guide to Services and Benefits

Public relations (PR) agencies shape how people see brands, organisations and leaders. They plan and run communications that raise visibility, build trust and keep messages clear. This guide walks through the core PR functions, the services most businesses use, and why hiring a PR partner can accelerate growth. Many organisations struggle to break through the

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Do I Need a PR Agency? A Practical Guide to Strategic Communications and Visibility in Africa

If you’re deciding whether to hire a public relations (PR) agency for operations in Africa, this guide breaks it down. We explain what PR firms do, the value they bring, signs you may need outside support, and how to pick an agency that understands local markets. Many organisations struggle with visibility and reputation across Africa’s

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Accra-Ghana

Discover Africa’s Best Cities for Young Professionals to Live, Work & Succeed

The continent of Africa is home to some of the fastest-growing economies in the world. For young professionals who are seeking the opportunity, innovation, and a vibrant lifestyle, there are several African cities which stands out as magnets for ambition and growth. In this article, we will be exploring the top 5 cities to live

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Why hire a PR agency: unlock strategic growth and influence across African markets

African markets move fast and are richly diverse — which creates both opportunity and complexity for organisations trying to stand out. Working with a public relations (PR) agency brings strategic clarity, local knowledge and practical experience tailored to the continent. In this guide we outline why PR matters in Africa, when to bring in expert

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How Much Do PR Agencies Charge? A practical guide to PR pricing in Africa

Knowing what public relations (PR) services cost helps organisations plan smarter and pick the right partners. This guide explains common PR pricing models used across Africa, the factors that drive fees, typical cost ranges for different services, and budgeting tips. We also show how Africa O’Clock’s approach can affect pricing so you can make better

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What a PR Agency Does: A Practical Guide to Services and Benefits

Public relations (PR) agencies shape how organisations are seen and heard. Acting as the bridge between a brand and its audiences, they use media relations, storytelling and strategic counsel to raise visibility, build credibility and protect reputations. This guide breaks down the core roles PR firms play, the services they offer and the practical benefits

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What is a PR Agency: Comprehensive Guide to Public Relations Firms and Their Role

Public relations (PR) agencies shape how organisations, brands and leaders are seen and understood. They manage messages, build relationships with key audiences and help steer conversations that matter. This guide explains what PR firms do, their core services and the concrete benefits they bring—especially for businesses working across Africa. You’ll learn how PR drives visibility,

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Africa Tech Summit Nairobi

Africa Tech Summit Nairobi 2026 : Where African Tech Leaders, Investors and Innovators Connect

Africa Tech Summit returns to Nairobi in February 2026 The eighth edition of the Africa Tech Summit will take place on February 11 and 12, 2026, at the Sarit Expo Centre in Nairobi, Kenya. Recognized as one of the continent’s most influential technology gatherings, the event continues to position Nairobi as a strategic hub for

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